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Michelle Perkins
The (R)evolution of Contextual Commerce in Media and Entertainment. (Part 2 of 2)
In Part One of our post, the Evolution of Commerce in Media and Entertainment, we’ve given a brief history of walled gardens as a...
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Michelle Perkins
Jan 20, 20223 min read
Contextual Shoppable Video (Part 1 of 2): Evolution of Shoppable Commerce in Media & Entertainment
To best prepare for a cookieless world, one of the actions that Gartner tells marketing leaders to take is to be comfortable with a...
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Michelle Perkins
Jan 5, 20224 min read
Four Shoppable Trends to Watch in Media & Entertainment in 2022.
Happy week one of 2022! As of January 1st, the Center for the Study of the Public Domain released hundreds of thousands of works into the...
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Lori Marion
Dec 13, 20212 min read
Shoppable video in the era of cookie deprecation.
Shoppable video in the era of cokie deprecation.
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